Brochures: French Eterna Sigma in Spain

September 25, 2012 in brochures by banpei

For some reason during the 80s the Japanese liked to portrait their cars in a foreign habitat, like they needed approval from the old world. The same happened to this 1980 Mitsubishi Eterna ?:
1980 Mitsubishi Eterna Sigma brochure
This Eterna ? is on French plates (Paris), RHD and portrayed next to a Spanish farmer and his mule (Sancho Panza) and against the Don Quixote white windmills.
What were they trying to say? That the Eterna Sigma is capable of attacking the giants (windmills)? Or that the Japanese advanced technology wise more than the Spanish (and the old world)? And why is the lady on the right drinking coffee? I honestly don’t know…

Found at Furudo Kai